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Insights · Flagship report · Updated July 2026

B2B SaaS valuation multiples: 2021 to 2026

What software companies are actually selling for right now, from the public markets down to sub-$10M founder exits: sourced, dated, and refreshed quarterly. Read it before a buyer quotes you a number.

3.4x
Public SaaS, median EV/Revenue
Aventis Advisors, March 2026
3.1x
Private SaaS M&A, median EV/Revenue
Aventis Advisors, Q1 2026
3.9x
Sub-$10M deals, median profit multiple
Acquire.com closed deals, 2025
2,698
SaaS deals closed in 2025, a record
SEG, +28% versus 2024
01The reset

Multiples reset hard, and the public premium is nearly gone

Public SaaS fell from an 18x to 19x revenue peak to 3.4x. Private deals never flew that high, so they fell far less. The two now trade within 0.3x of each other.

Public marketsMedian EV/Revenue, listed SaaS companies
5x10x15x 2021: 18-19x 18-19x peak 2021 2023: 6.7x 6.7x 2023 early 2025: 7.3x 7.3x 2025 Jul 2025: 6.0x 6.0x Mar 2026: 3.4x 3.4x latest 2026
Private M&AMedian EV/Revenue, private SaaS transactions
5x10x15x 2021: 6.4x 6.4x peak 2021 2023: 3.3x 3.3x 2023 2024: 2.9x 2.9x low 2024 2025: 3.8x 3.8x 2025 Q1 2026: 3.1x 3.1x latest 2026 Long-run median 4.5x · middle half of deals 2.4x to 8.1x

Source: Aventis Advisors, median EV/Revenue of public SaaS companies (left); Aventis Advisors, median EV/Revenue of private SaaS M&A transactions (right). Both panels share one scale. 2022 is not published as a standalone figure in the verified vintage.

Cross-checks,
other publishers
3.2xSEG public SaaS index, median EV/TTM revenue (Q2 2026)3.6xClouded Judgement, median EV/NTM revenue, lowest in 10+ years (Feb 2026)4.0xSEG, median SaaS M&A transaction EV/TTM revenue (Q2 2026)
A record 2,698 SaaS deals closed in 2025, +28% on 2024, $362bn of global software M&A value.
Buyers are not gone. They are busy and disciplined: more deals, tighter pricing, and a wide spread between the median exit and the top quartile. Positioning decides which side of that spread you land on.
02The founder segment

Below $10M, profit multiples set the price

Institutional revenue multiples fade below roughly $10M of enterprise value. There, deals price on profit (SDE), and preparation moves the number more than the market does.

3.9x
Median profit multiple (SDE/EBITDA), closed SaaS deals on Acquire.com
Unchanged 2024 to 2025; averages sit in the low-to-mid 4x band · as of 2025
4.8x
Median ARR multiple, bootstrapped private B2B SaaS
SaaS Capital survey; equity-backed peers at 5.3x · as of start of 2025
4-10x
Typical SDE range for brokered SaaS sales
FE International valuation guide; SDE below ~$10M EV, EBITDA above · as of January 2026
81
Days on market, average, Acquire.com closed deals
Prepared processes clear faster than unprepared ones · as of 2025
03The European angle

Geography moves the multiple: 5.0x in the US, 2.6x in Germany

Median EV/Revenue of private software M&A by target country. The demand around your deal prices it; the local market is rarely where that demand peaks.

Country mediansPrivate software M&A, EV/Revenue, 2015 to 2025 dataset
United States: 5.0x (467 transactions) United States 467 deals 5.0x United Kingdom: 3.3x (179 transactions) United Kingdom 179 deals 3.3x Sweden: 3.0x (51 transactions) Sweden 51 deals 3.0x France: 2.8x (47 transactions) France 47 deals 2.8x Germany: 2.6x (38 transactions) Germany 38 deals 2.6x

US public SaaS traded 20% to 40% above European peers through 2024 (GP Bullhound). By early 2026, for the first time since 2015, US SaaS no longer trades at a premium to global SaaS in public markets (Aventis).

European buyers took 58% of European-target software M&A by value in late 2025, up from 42% over the prior two years; North American buyers still account for 67% of European-target deal count (Silverpeak).

This is why our processes are global by default. The best buyer for a European software company is usually not a domestic one; 80% of Array Capital transactions close cross-border.

See where our deals closed →

Source: Aventis Advisors, median EV/Revenue of private software M&A by target country, 2015-2025 dataset.

04Valuation drivers

Retention and growth, not size, decide your premium

The spread between a discounted exit and a premium one is measured and public. Two datasets, two lenses, one conclusion: buyers pay for durable revenue.

Net revenue retentionSEG, public SaaS companies, EV/TTM revenue by net revenue retention · Q4 2024
NRR above 120%: 11.7x NRR above 120% 11.7x Index median: 5.6x Index median 5.6x NRR below 100%: 4.1x NRR below 100% 4.1x

Same dataset: Rule of 40 above 40% commands 12.4x; gross margin above 80% trades at 7.6x versus 5.5x below it.

Growth rateClouded Judgement, public software, EV/NTM revenue by NTM growth · February 2026
Growth above 22%: 9.7x Growth above 22% 9.7x Growth 15% to 22%: 6.4x Growth 15% to 22% 6.4x Growth below 15%: 2.6x Growth below 15% 2.6x

These are public-market lenses; private buyers apply the same logic with a size discount. We position every mandate on these drivers before it goes to market.

05Disclosed transactions

What Europe's disclosed deals actually paid

Large disclosed European software transactions, 2025 to 2026. Premium assets still clear premium prices; multiples marked implied are computed from disclosed figures, not stated by the parties.

TargetBusinessBuyerPriceMultipleYear
FortnoxSweden SME accounting SaaS EQT + First Kraft ≈$4.5B ≈22x 2025E revenue 2025
IFSSweden Industrial ERP and field service Hg + ADIA + CPP (minority) €15B+ valuation ≈15x ARR, implied 2025
EskerFrance AP/AR automation SaaS Bridgepoint + General Atlantic €1.62B ≈9.1x 2023 revenue, implied 2025
Sana LabsSweden AI learning platform Workday $1.1B not disclosed 2025
Prior LabsGermany Tabular AI foundation models SAP €1B+ commitment not disclosed 2026
06Methodology & sources

How this report is built

  • One publisher series per chart. Index constructions differ (the 2021 public peak ranges from about 17x to 28x across publishers depending on weighting), so we never mix methodologies inside a figure.
  • Every number carries its as-of date and appears exactly as published; multiples marked implied are arithmetic from disclosed price and revenue.
  • Where publishers conflict, we cite the series we verified directly at the primary source and note the disagreement rather than averaging it away.
  • Updated quarterly in place at this URL. Figures reflect data available as of July 2026.
  • Nothing on this page is investment advice, and no multiple prices a specific company. Your company trades on its own facts; that is the whole point of positioning.
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